Training – MEDIA AND PUBLIC RELATIONS

MEDIA AND PUBLIC RELATIONS

June 22 – 26, 2020
Courtyard Marriott Clive
1520 NW 114th Street, Clive, IA 50325

FBI-LEEDA is pleased to present a 4½-day course on media and public relations. Police
cannot succeed without the support of the community they are sworn to protect. The
image of an agency as a professional and ethical organization is vitally important. This
course will guide the participants to promoting a consistent and positive public image
of the department, enabling the community to perceive their police as a transparent
organization they can depend on and trust. There are three key opinion influencers;
participants will learn how each can positively or negatively affect public opinion.
Students will participate in media training with numerous desktop and on-camera
exercises. Topics covered include; image, branding and perception, the media’s role in
public opinion, managing social media communications, interview preparation and
principles for communicating in a crisis event.

Register online at www.fbileeda.org or call 877-772-7712 for more information.
The registration fee is $695/student. Class begins at 8:30 am. Dress: business casual.

Hosted by:
Chief Michael Venema and the Clive Police
Department

For local information regarding the training venue or hotel accommodations
for this training opportunity, please contact Sergeant Mark Rehberg of the
Clive Police Department at 515-867-5015 or email:
mrehberg@cityofclive.com.
Seminar registration is open to all law enforcement – sworn and professional
civilian staff. (You are not required to be a member of FBI-LEEDA to attend.)